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TOP5 Biggest Global Game Expos by Game Exhibition Agency

June 4, 2024

TOP5 Biggest Global Game Expos

by Game Exhibition Agency


Eidetic Marketing

“Who is the biggest game expo now?”

With the continuous advancement of technology, it is no surprise that game expos have become some of the most eagerly anticipated and widely attended events globally.

While many believe these expos are a recent phenomenon in the era of social media and entertainment, they have actually been around for the past 60 years! In 1968, Gen Con made its debut in Lake Geneva, Wisconsin, with nearly 100 attendees.

Today, game expos attendance reaches into the hundreds of thousands. Let’s explore the top 5 biggest game expos in the world for 2024 and see what they offer!

Game Expo NameDateLocation
1. GamescomAugust 21st-25thGermany
2. Taipei Game ShowJanuary 25th-26thTaiwan
3. Brasil Game ShowOctober 9th to 13thBrazil
4. Tokyo Game ShowSeptember 26th to 29thJapan
5. ChinaJoyJuly 26th-29thChina
Top 5 biggest game expos in the world by game exhibition agency

1. Gamescom

  • • Date: August 21st-25th, 2024
  • • Location: Cologne, Germany
  • • Venue : Koelnmesse Exhibition Center
  • • Volume: 320K attendees
  • #63 Countries & 1227 Exhibitors #Europe #Since2009

2 Women Playing the Airconsole Game in the Car of BMW Gamescom Booth
2023 BMW Gamescom by Eidetic Marketing

Gamescom is the biggest gaming expo now,

with an attendance of 320,000 in 2023. It is held annually in Cologne, Germany at Koelnmesse Exhibition Center. This year, it will take place from August 21st to 25th, 2024, with a live opening night on the 20th. Gamescom is Europe’s premier general gaming expo, showcasing cutting-edge hardware and gaming engines through over 1,000 exhibitions from 56 countries. It is live-streamed on Youtube, Twitch, and its official website. From international cosplayers, artists, and musical acts to a unique retro arena featuring over 200 ready-to-use game consoles, home PCs, handhelds, and arcade machines from the past four decades, there is something for everyone to enjoy.

Eidetic collaborated with BMW to participate in 2023 Gamescom exhibition, effectively showcasing the AirConsole service. By bringing the BMW i5 vehicle to the booth, visitors could fully experience AirConsole paired with BMW’s electric car technology, providing an immersive in-car gaming experience. Integrating BMW’s comfortable seats, high-quality speakers, and curved displays with the AirConsole platform created the ultimate gaming environment. Eidetic managed all aspects of the exhibit as a professional game expo agency, including graphic visuals, booth design and construction, event planning, and operations, offering a comprehensive solution to reposition BMW as a mobility company.

Koelnmesse Exhibition Center for global game expos
@Wikipedia

2. Taipei Game Show (TGS)

  • • Date: January 25th-26th, 2024
  • • Location: Taipei, Taiwan
  • • Volume: 320K attendees
  • #Asia #TGSonline #Since2003

Taipei Game Show (TGS)
Close on Gamescom’s heels is the Taipei Game Show, held in Taipei, Taiwan. This year it took place on January 25th and 26th. TGS has continued for over 20 years and attracts more than 2,500 business visitors from 40 different countries and regions. The pandemic did not slow this event down; it was held entirely online in 2021 and now offers a hybrid experience to ensure no one misses out. In 2023, it even saw an attendance of 320,000!

Taipei Game Show global game expos booth design and hall
@Taipei Game Show

3. Brasil Game Show (BGS)

  • • Date: October 9th-13th, 2024
  • • Location: Sao Paulo, Brazil
  • • Volume: 320K attendees
  • #LatinAmerica #Since2009

Brasil Game Show also boasted a turnout of 320,000 last year in Sao Paulo, Brazil. It was the first gaming expo in the world to break the 300,000 mark, and they hope to break more records in the future. This year, it will be held from October 9th to 13th. The expo encourages the mingling of game developers and cosplay enthusiasts alike. Annual features include an opening ceremony, lifetime achievement awards, an arcade game station, talks, meet&greets, shopping, and a PC gaming area.

people crowded in BGS booth
@as.com

4. Tokyo Game Show (TGS)

  • • Date: September 26th to 29th, 2024
  • • Location: Tokyo, Japan
  • • Venue : Makuhari Messe
  • • Volume: 240K attendees
  • #Oldest #Originality #Asia #Since1996

Returning to Asia, the next expo is the Tokyo Game Show, with an attendance of 270,000 in 2023. It is presented by the Computer Entertainment Supplier’s Association and Nikkei Business Publications. While its main focus is on upcoming Japanese game titles and release dates, it generates even more excitement with high-tech gaming inventions like headphones, controllers, furniture, and portable gaming devices. Its “Sense of Wonder Night,” featuring innovative and experimental computer games, is always a highlight. The show is closed to the general public for the first 2 days, allowing industry professionals to discuss the latest trends. This year, don’t miss your chance to visit from September 26th to 29th, 2024.

2024 Tokyo Game Show Official Poster

5. ChinaJoy

  • • Date: July 26th-29th, 2024
  • • Location: Shanghai, China
  • • Venue : Shanghai New International Expo Center
  • • Volume: 330K attendees
  • #Asia #Since2004

Last but certainly not least is ChinaJoy, held in Shanghai, China. This year, ChinaJoy is scheduled for July 26th to 29th. Also known as the China Digital Entertainment Expo & Conference, it has 30 different countries participating and showcases over 3,500 games annually. It hosts numerous exhibitions related to literature, art and music occupying a massive venue of 7500 sq ft.

2019 ChinaJoy Shanghai Bandai Namco Booth Design

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